Together, Our Message Races for Awareness

December 17, 2012 | 10:12 am

At Nutrients for Life Foundation, our goal is to spread awareness about the importance of fertilizer in feeding the world. We partner with many great fertilizer companies that share our passion for educating and promoting agriculture in all of their endeavors, including their family interests.

One of our unique partnerships is with Sierra-Shae Brandt. She is the third generation at BRANDT agriculture products. At only 12 years old, she promotes BRANDT and agriculture through racing.

Sierra races the #31 BRANDT Bandolero Car in the Jack in the Box Summer Shootout at Charlotte Motor Speedway. Her florescent green and metallic purple car looks like it is ready to zoom away at any moment. Sierra has embellished her car with agriculture logos, including BRANDT, Nutrients for Life, and FFA. Sierra’s car is an outgrowth of the BRANDT company’s sponsorship in the NASCAR Nationwide Series. Driven by Justin Allgaier, the BRANDT #31 also carries the pro-agriculture message, raising awareness of our crucial industry.

 

I asked Sierra why she liked to race, and she confidently answered, “It’s fun to out run the boys.” It is hard to miss her bright car on the track, and her speed and talents draw attention to her and the #31 BRANDT car’s message. On and off the track, spectators will ask questions about her main sponsor, BRANDT. She says that she answers the basic questions, but defers the majority of the questions to her dad, Rick Brandt, President and CEO of BRANDT. Herein is the opportunity to create awareness and educate the public about agriculture and the important role crop nutrients play in feeding the world.

 

Like BRANDT, those of us in the agricultural industry must take every opportunity to share with others what we do and how we work every day to grow an abundant and safe food supply for our country and our world. It is important to educate the public about where their food comes from and how it is produced, and Nutrients for Life Foundation is here to help with this goal. Let’s spread your message and collaborate in your efforts for education! Consider what you and your company can do to cultivate opportunities for awareness of our industry and how Nutrients for Life can assist you.

Congratulations to Sierra and BRANDT on a successful 2012 racing season! Race on and thank you for your support and partnership with Nutrients for Life.